The Zhao family's three-generation-old noodle shop is seized through a scheme devised by Sun Decai after Zhao Shouye's father falls into debt. The heir, Zhao Shouye, is violently attacked, threatened, and forced out of his family's business. Clinging to his ancestral recipe, he starts over in a tiny ten-square-meter shop in an urban village, turning his fortunes around with the authentic flavor of traditional handmade noodles and a growing reputation. Despite Sun Decai's repeated provocations, traps, and feigned attempts at reconciliation, Zhao Shouye remains true to his principles and refuses to compromise. Eventually, he saves enough money to return to the old street and restore the Zhao family's noodle shop to its former glory. With craftsmanship, he preserves his skills; with dignity, he protects his heritage, embodying the unwavering belief that 'As long as the people remain, the tradition lives on; true craftsmanship never dies.'