After graduating from college, Lu Chuan returns to his hometown and uses livestreaming to open up sales channels for lychees in Xinhe Village, only to face a malicious monopoly by local bully Wang Hongbiao. Wang jacks up delivery fees, buys out all the packaging materials in town, bribes drivers to turn off their refrigeration en route, and hires online trolls to flood the internet with bad reviews. Lu Chuan contacts a city-level cold-chain logistics provider and seeks Ms. Su's help with the packaging problem. He then uses GPS temperature trackers to secure evidence and livestreams the truth, leading to Wang's capture as he flees. Ms. Su awards Lu Chuan a major South China lychee procurement contract, and he proposes building a regional distribution hub with unified quality control. Zhang Feng of Pagoda Fruit Company attempts to outbid others for the fruit at inflated prices and hires people to obstruct Lu Chuan. Lu exposes Zhang's schemes to exploit farmers and gathers evidence, resulting in Zhang's dismissal.