

Red Apples Are Red on the Clouds
Returning home to his village, young Lin Chuan is determined to rely on live-stream e-commerce, sticking to the principle of transparency and integrity to help fruit farmers sell apples. His entrepreneurial path is full of bumps and hurdles; he must resolve his father's doubts about the new e-commerce model, and consecutively handle various difficult problems such as mixed fruit packaging, grading controversies, transport bumps, logistics delays, meteorological disasters, and profit distribution. Agricultural technician Su He extends a helping hand to him, and the two stand side by side to overcome difficulties, continuously improving the production and sales process, and joining hands to clear a complete sales chain for apples directly from the orchard to the consumers' hands.
Main characters: Lin Chuan, Su He
Also known as: 云上苹果红了
云上苹果红了 (30 集)
返乡青年林川回到家乡,决心依靠直播带货,坚守透明诚信原则,帮助果农销售苹果。创业之路布满坎坷,他既要化解父亲对电商新模式的疑虑,还要接连应对果品混装、分级争议、运输磕碰、物流延误、气象灾害、收益分配等各类难题。农业技术员苏禾向他伸出援手,两人并肩攻坚克难,不断完善产销流程,携手打通苹果从果园直达消费者手中的完整销售链…
返乡青年林川回到家乡,决心依靠直播带货,坚守透明诚信原则,帮助果农销售苹果。创业之路布满坎坷,他既要化解父亲对电商新模式的疑虑,还要接连应对果品混装、分级争议、运输磕碰、物流延误、气象灾害、收益分配等各类难题。农业技术员苏禾向他伸出援手,两人并肩攻坚克难,不断完善产销流程,携手打通苹果从果园直达消费者手中的完整销售链路。
Red Apples Are Red on the Clouds