Lin Xiaoshu, born in the 2000s, retires the moment he graduates. He sets his own KPIs and makes grand promises to his parents, turning being a full-time son into a discipline of its own. That is, until a "God of Wealth Has Arrived" hoodie propels him into the world of livestreaming at the local wet market. This is a story about young people, wet markets, and family—and about finding your place amid the bustle of everyday life.