At 28, Zhang Yang is dumped by his girlfriend of three years, Li Ting, who looks down on him for being poor and turns to a wealthy second-generation heir. Heartbroken, Zhang Yang casually buys a lottery ticket and unexpectedly wins the grand prize of 30 million. After his win, relatives swarm him for loans, his ex-girlfriend regrets her decision and begs to get back together, and the rich heir spreads rumors to undermine him. Initially driven by revenge, Zhang Yang gradually learns to invest rationally, opening a bar, an internet café, and a company. At a bar, he publicly humiliates Wang Shaolei and rejects Li Ting's plea to reconcile. He then meets Lin Wei, a woman who truly respects him, and ultimately realizes that money is not salvation; what matters is the choices one makes.