After being wrongfully imprisoned for seven years, Lin Jian is reborn in 1991 and vows to take revenge on the rich second-generation heir Xia Kai and clear his name. Drawing on memories of his previous life, he starts with a small spicy latiao snack business, carefully plans every move, and makes a comeback in the cutthroat business world. He steadily expands his empire and devours his rival's market share, ultimately leaving his enemy bankrupt and disgraced. Lin Jian rises to become the richest man in the country and joins hands with the woman who has remained devoted to him through thick and thin to build a brilliant life together.