Lin Ran, a modern medical blogger and nutritionist, transmigrates into the body of an eldest daughter-in-law who has suffered endless bullying during a famine. On her very first day, she encounters her mother-in-law trying to sell her daughter to pay off gambling debts. She protects the children and discovers that her husband is actually Zhou Mingxuan, the man she once met on a blind date, who has also transmigrated. The couple activates the Orange Treasure Mall and joins forces to sever ties with their abusive family and move into a supposedly haunted house. They trade wild vegetables and mountain goods for rice and grain, then open a supply cooperative, teach people how to build heated brick beds, and sell cold skin noodles and meat-stuffed flatbreads. Just as their lives begin to flourish, troublesome relatives and restaurants coveting their recipes come knocking.