Zhou Dongbei is reborn back to when his elder sister Zhou Dongnan was being forced into marriage by Wang Laosao and his son. In a rage, he holds an axe to scare away the opponents, saves his sister, and remembers the 100,000 jin of food coupons hidden by Chen Liuzhi in his past life. After finding them, he turns them over to the state and receives a reward. Afterwards, relying on his childhood friends Er Hu and Lao Piao, he saves up startup capital by reselling eggs. At the same time, he is determined to cherish his neighbor Sheng Xia, whom he missed in his past life due to various reasons.