In 1991, during the early years of reform and opening up, Lin Xiaoman was deceived in her previous life by her husband, Chen Qiang, and his supposed elder sister, Chen Cuiping, who conspired to steal the property her parents had left her. She ultimately died a tragic death beneath a cold bridge. After being reborn, she returns to the moment just two months after her wedding. Her enemies are already plotting to seize her property, but all the tragedies of her previous life have yet to happen. Suppressing her hatred, Xiaoman turns their scheme against them as she deals with Chen Qiang's family of three. By a twist of fate, she partners with Su Man, a businesswoman from Guangzhou who has come to explore the mainland market. Together, they trade in the era's most fashionable batwing sweaters and fitness pants, opening Xiaoman Era Fashion Store and seizing the booming business opportunities of the 1990s.