Li Ming accidentally is reborn and returns to the countryside of the nineties. His past life was entangled with hardships, and in this life he resolves to rewrite his destiny. He breaks through the constraints of an old marriage, guards the Lin Mei he loves in his heart, and the two join hands to seize the opportunities of the times, starting a bell-bottom trousers business. Along the way, they encounter trouble from relatives, malicious counterfeiting and framing by peers, and Li Ming resolves each crisis one by one. Having weathered storms, the two shoulder-to-shoulder start a business and support one another, getting happily married on October 1st. From all kinds of torment in the past life, to career success and family companionship in this present life, they forge a happy life belonging to them amidst the wave of reform.