Sixty-three-year-old Luo Xiulan holds a South City wholesale meat market worth four hundred million, yet disguises herself as an ordinary old pork-selling woman. At her son Gao Zhiyuan's housewarming banquet, Luo Xiulan intended to hand over the family business, but instead witnessed her son asking her to go eat in the kitchen to appease his guests. Following this, one storm after another ensued: an snobbish and clinging in-law, endless market troubles, and a mother and son experiencing misunderstanding, estrangement, and reconciliation. Gao Zhiyuan sheds his vanity, learns to respect his mother, faces responsibilities head-on, and tempers his skills without relying on the family fortune. Luo Xiulan slowly lets go of her overprotection, gradually handing over parts of the enterprise, and the family finally understands the true meaning of family affection and business integrity.