Lan Ziyin, the legitimate daughter of a prestigious incense-making family, spends three years in seclusion perfecting an extraordinary fragrance. Upon emerging, she catches her husband, Bai Zicheng, having an affair with her cousin. She immediately divorces him, only to have him block the supply of incense ingredients throughout the city. With the grand ceremony approaching, she ventures alone into the Ghost Market, where she meets Fu Tingxiao, a regent who lives in hiding there. The two strike a deal and join forces to settle accounts with all those who betrayed her. In the end, Lan Ziyin becomes the legendary Incense Queen of the Great Liang dynasty.