Jiang Mancang, a poor young man, uses an ancient secret technique passed down by his great-grandfather to dye the cheapest bamboo in the mountains, giving it the lustrous sheen of golden silk and jade. From stopping foreign businessmen outside the Foreign Trade Building to securing million-dollar orders, he leads villagers of all ages in bringing their bamboo crafts all the way to Paris Fashion Week. Through his actions, Jiang Mancang shows everyone that no craft is inherently lowly; only those who refuse to stand tall are. As long as artisans are willing to work hard and dare to take risks, their springtime will never fail to come.