Starting from Scratch in 1995: My Conscience-Driven Soda Factory

Starting from Scratch in 1995: My Conscience-Driven Soda Factory

24 episodesFullCompleted

In 1995, Lu Yuan, a technician at the town's soda factory, refuses to compromise food production standards by mixing soda with artificial flavoring and saccharin. As a result, he gets fired. Determined to start over from nothing, he sets out with his wife and children, rents an abandoned warehouse, and establishes his own beverage factory. Starting with fruit pulp freshly prepared by hand, he remains committed to uncompromising quality. Facing vicious competition, blocked supplies, and market boycotts orchestrated by rivals, Lu Yuan overcomes every obstacle through honest business practices. Eventually, he builds a widely recognized local soda brand and even inspires his former rivals to turn away from their misguided ways. Together, they write an inspiring entrepreneurial story set in the 1990s.

Main characters: Lu Yuan
Supporting characters: Huzi

Also known as: 95年白手起家:我的良心汽水厂

Watch episode 1

1995年白手起家:我的良心汽水廠 (24 集)

1995年,鎮上汽水廠的技術員陸遠堅守食品生產底線,拒絕用香精和糖精勾兌汽水,結果遭到開除。他帶著妻兒白手起家,租下廢棄倉庫創辦飲料廠,從手工熬製新鮮果漿開始,始終堅守品質底線。面對同行的惡性競爭、原料圍堵和市場圍剿,陸遠以誠信經營突破困局,最終打造出廣受認可的本土汽水品牌,也促使昔日對手迷途知返,共同書寫了九十年代…

1995年,鎮上汽水廠的技術員陸遠堅守食品生產底線,拒絕用香精和糖精勾兌汽水,結果遭到開除。他帶著妻兒白手起家,租下廢棄倉庫創辦飲料廠,從手工熬製新鮮果漿開始,始終堅守品質底線。面對同行的惡性競爭、原料圍堵和市場圍剿,陸遠以誠信經營突破困局,最終打造出廣受認可的本土汽水品牌,也促使昔日對手迷途知返,共同書寫了九十年代勵志的創業篇章。

95年白手起家:我的良心汽水厂 · Starting from Scratch in 1995: My Conscience-Driven Soda Factory

1995年白手起家:我的良心汽水廠 - 第 1 集

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