They Forced Vegetable Farmers to Sell Cheap, I Used an Abandoned Icehouse to Win Back Pricing Power
Shen Yan is deliberately assigned to guard an abandoned icehouse. Just as the vegetable harvest in three towns reaches its peak, Wei Laosi, the dominant produce buyer, forces farmers to sell their crops at rock-bottom prices. Using low-cost preservation techniques, Shen Yan breaks through the old system. Starting with saving a single basket of cucumbers, he gradually takes control of cold-storage slots, shipping windows, and cooperative supply deals, reclaiming the power to set prices. In the end, he brings down the entire exploitative distribution system built on squeezing farmers with unfairly low prices.
Main characters: Shen Yan, Wei Laosi
Also known as: 他们逼菜农贱卖，我靠废冰窖抢回定价权
They Forced Vegetable Farmers to Sell Cheap, I Used an Abandoned Icehouse to Win Back Pricing Power (27 episodes)
Shen Yan is deliberately assigned to guard an abandoned icehouse. Just as the vegetable harvest in three towns reaches its peak, Wei Laosi, the dominant…
Shen Yan is deliberately assigned to guard an abandoned icehouse. Just as the vegetable harvest in three towns reaches its peak, Wei Laosi, the dominant produce buyer, forces farmers to sell their crops at rock-bottom prices. Using low-cost preservation techniques, Shen Yan breaks through the old system. Starting with saving a single basket of cucumbers, he gradually takes control of cold-storage slots, shipping windows, and cooperative supply deals, reclaiming the power to set prices. In the end, he brings down the entire exploitative distribution system built on squeezing farmers with unfairly low prices.
他们逼菜农贱卖，我靠废冰窖抢回定价权